Leading Customer Insights Company Scaling their Executive Sales Team
May 03,2025 
By psyent 
Global Commercial & Research Hiring Under Investor Pressure
Client Overview
A global tech-driven customer insights company engaged Psyent to support strategic hiring across multiple continents during a critical expansion phase influenced by investor expectations.
The mandate included:
- 4 New Business Development Directors (USA, Singapore, Europe)
- Senior Researchers (Mexico and Serbia)
These roles were directly tied to revenue growth and product capability.
The company faced:
- Aggressive expansion timelines tied to investor milestones
- Disjointed hiring processes
- Ineffective prior agency partnerships
- No Applicant Tracking System (ATS)
- Fragmented candidate management across regions
The absence of operational hiring infrastructure slowed execution and created inefficiencies across multiple geographies.
They needed both speed and structure.
The Strategic Approach
Psyent implemented a structured, multi-layered execution strategy:
- Global market mapping across USA, Asia, and Europe
- Direct sourcing and headhunting of senior commercial profiles
- Multichannel outreach campaigns
- Introduction of a temporary ATS to centralize candidate tracking
- Close collaboration with the internal TA team
- Process optimization to reduce friction and improve candidate experience
Rather than functioning as a traditional agency, Psyent operated as an operational hiring partner.
📉 Time-to-Hire Reduced from 55 to 37 Days
Accelerating commercial expansion under investor timelines.
💰 73% Reduction in Recruitment Costs
Compared to previous agency expenditure.
🎯 5 Critical Hires Secured
- 3 New Business Development Directors
- 2 Senior Researchers
🌍 Multi-Continent Execution Delivered
Simultaneous hiring across North America, Asia, Europe, and LATAM.
🤝 Expanded Partnership
Following the success of the engagement, Psyent was retained to support two additional departments and signed for ongoing hiring needs.